Product Marketing Director

About Us

Perk (formerly TravelPerk) is the intelligent platform for travel and spend management. Built to tackle the time‑consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating this shadow work that wastes hours, erodes morale, and saps innovation, we’re on a mission to power real work, with real impact.

We’re trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics, and we’re tackling the 7 hours of lost productivity per employee each week, a $1.7 trillion problem.

Founded in 2015, Perk has grown into a global company of more than 1,800 people across 12 offices worldwide, with headquarters in London and Boston. We combine innovation, control, and simplicity to transform how businesses work and how people feel at work.

At Perk, we’re driven by our values, such as being an owner, delivering a 7‑star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries.

If you’re excited about having a real impact and shaping how millions of people experience work, we’d love you on the team.

Visit www.perk.com to learn more.

About the Role

Perk is scaling fast: 12,000+ customers, 1,800 people, and a platform that has expanded into Travel, Spend, and Events. We’ve rebranded and we’re building for category leadership.

As Product Marketing Director you’ll build the compelling narratives that communicate Perk’s value proposition and set us apart from our competitors, run the go‑to‑market engine that turns product investment into commercial outcomes, and build the competitive intelligence function that keeps the whole company sharp. Your work will influence how Revenue wins deals and how product decides what we build next.

This is a senior leadership role for someone who has built and led product marketing in high‑growth B2B SaaS, has owned GTM for complex software products, and has a track record of turning product investment into commercial outcomes. You understand the finance buyer, you know how to build positioning that holds up under competitive pressure, and you’ve done this long enough to have a genuine point of view on what good looks like.

You’re an exceptional storyteller who can take a technically complex platform and make the value clear and compelling for a CFO‑level buyer. You’re comfortable operating at executive level across Product, Revenue, and Marketing. And you get into the detail because you want to—you want to be the person who knows this space better than anyone in the room.

You’ll lead the PMM team, setting the standard for the function, developing your team, and doing meaningful work yourself.

What You’ll Do

• The platform narrative: own how the market understands Perk. Shape core messaging architecture, position the T&S platform against alternatives, and create the “why Perk” story that runs from the website to the pitch deck to the sales conversation. Shift market perception from individual products to a unified platform built for modern finance teams.
• Go‑to‑market and launches: own the end‑to‑end GTM strategy for new products and major launches. Move from reactive launches to a predictable, commercially focused engine that improves product adoption and reduces execution risk. Every significant launch follows a consistent framework and lands with commercial momentum.
• Market and competitive intelligence: build a best‑in‑class intelligence capability—competitive analysis, win/loss, customer research, and market signals. Represent the voice of the market inside the revenue team, ensuring our messaging and positioning are built on what buyers actually care about and where we genuinely win.
• Revenue enablement: partner closely with Revenue leadership and the sales enablement team to improve win rates, platform attach, sales confidence, and launch effectiveness. Measure success by a sales team that can clearly articulate Perk’s differentiated story and a PMM function recognized as a genuine commercial partner.
• Team and function: lead and develop the PMM team, create operating rhythms and quality standards that allow the function to scale, and establish PMM as one of the company’s most trusted strategic partners. Shape the function’s evolution as Perk grows.

What We’re Looking For

• Meaningful B2B SaaS experience with a track record of building positioning that earns internal trust and wins externally.
• Ability to build a differentiated position, understand strategic product choices, and distill a technically complex platform into a clear story for a senior finance buyer.
• Deep understanding of the buyer, the market, and the competitive picture inside out, with a data‑driven, commercially focused mindset.
• Experienced in building repeatable operating models, comfortable challenging product roadmap priorities, and writing launch briefs.
• Highly influential and strong communicator who brings people across Product, Revenue, and Marketing together through compelling ideas.
• AI‑first operator who uses AI to accelerate research, strengthen competitive analysis, and increase output quality. The company expects AI leadership in the role.

What We Offer

• Competitive compensation and equity ownership.
• 25 days of annual leave plus bank holidays.
• Private medical cover, voluntary dental insurance from Bupa, and discounted gym memberships with GymFlex.
• Qualifying earnings company pension plan with Aviva.
• Life Insurance protection for loved ones.
• Income protection for long‑term sickness or absence.
• Tax‑efficient cycle and electric car schemes with Cycle2Work & Octopus.
• Unforgettable Perk events, including a spectacular annual summer party.
• Well‑being partner Spring Health, providing fast, comprehensive access to therapy and coaching sessions for you and your loved ones.
• 12‑16 weeks of paid parental leave.
• 16 paid hours per year for community volunteering.
• Up to 20 “Work from Anywhere” days per year.
• Wide variety of discounts and rewards.
• Four‑week, fully paid sabbatical after 5 years.
• Relocation support to one of our hubs.

AI at Perk

AI is embedded across all functions. The tools you’ll use day‑to‑day are AI‑enabled, allowing you to move faster and spend more time on high‑value work. Expect to research, draft, and refine outreach, manage customer interactions, synthesize information, and cut through shadow work—tasks that free you to focus on relationships and outcomes.

You need not be an AI expert, but you should be curious and intentional about AI. The bar is judgment—knowing when AI improves your work, when to verify outputs, and when to rely on your own expertise.

During interviews, we’ll ask how you use AI, not for tool expertise but to gauge your approach.

How We Work

We take an IRL‑first approach: our team works in person three days a week. Therefore, this role requires you to be based within commuting distance of our hubs. For certain roles, we can help with relocation from anywhere in the world. English is the official language at the office.

Equal Opportunity Statement

Perk is a global company with a diverse customer base, and we want to make sure the people behind our product reflect that. We’re an equal opportunity employer, which means you’re welcome at Perk regardless of how you look, where you’re from, or anything else that makes you, well, you.

#J-18808-Ljbffr