Product Development - IP

KEY RESPONSIBITILES: 1. IP & Product Development • Conceptualize and build strong, scalable IPs with clear differentiation and audience value • Develop ancillary events and spin-offs to strengthen brand association and longevity • Ensure every IP has a defined multi-year growth roadmap and sustainability model • Own the Product Deck creation – ensuring clarity, creativity, and commercial relevance 2. Business Planning & Profitability • Drive achievement of minimum 25% profitability targets for each IP through strategic planning and cost management • Oversee PnL feasibility for each product/event — from ideation to execution • Evaluate product saleability, audience potential, and monetization avenues across sponsorships, ticketing, and partnerships 3.

Strategic Growth & Innovation • Define clear KPIs and success metrics for each property and track progress • Innovate continuously to evolve the IP ecosystem and maintain competitive edge • Build cross-functional alignment across marketing, sales, content, and operations teams for smooth execution EXTERNAL STAKEHOLDER • Key Clients, Agencies, Event Managers PERSONAL ATTRIBUTES : • Self Drive/ Go Getter • Strategic Thinker • Leadership • Experimental • Ability to work under pressure