Marketing Specialist

• Lead the planning and execution of trade shows in collaboration with the Marketing and Sales teams.


• Support the planning and tracking of marketing budgets, process invoices, and assist with monthly reporting.


• Own the social media content calendar and execution across multiple brands and platforms.


• Support the planning, execution, and optimization of integrated marketing campaigns.


• Develop and maintain sales collateral, case studies, customer testimonials, and other marketing assets.


• Coordinate with internal teams and external agencies to maintain website content.


• Conduct competitive benchmarking, pricing analysis, and market insights to guide decision-making.


• Support the planning and communication of NWR's ESG initiatives.

Requirements

• 1–3 years of experience in marketing, product marketing, or a related field.


• Bachelor's degree in Business, Marketing, Communications, or a related discipline.


• Strong understanding of marketing fundamentals and go-to-market strategies.


• Excellent project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.


• Detail-oriented with exceptional planning, follow-through, and execution skills.


• Strong written, verbal, presentation, and interpersonal communication skills.


• Ability to collaborate effectively across cross-functional teams and build relationships at all levels of the organization.


• Passion for marketing, innovation, and creating meaningful brand experiences.


• Proficient in Microsoft Office Suite, including Outlook, Excel, PowerPoint, and Smartsheet.


• Experience with Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat) is an asset.


• Experience with Hootsuite, Sprout Social, or other social media management platforms is an asset.

Core Competencies

Demonstrates expertise in planning and executing integrated marketing campaigns, managing social media content, and conducting market analysis. Proficient in project management and collaboration across cross-functional teams to drive marketing initiatives and brand experiences.

Highest-signal resume keywords

• Integrated Marketing Campaigns


• Project Management


• Social Media Management


• Market Analysis


• Marketing Fundamentals

ATS Optimization Keywords

Hard Skills

• Marketing


• Product Marketing


• Budget Planning


• Competitive Benchmarking


• Sales Collateral Development


• ESG Initiatives


• Go-To-Market Strategies

Soft Skills

• Organizational Skills


• Detail-Oriented


• Interpersonal Communication


• Collaboration


• Presentation Skills

Industry Keywords

• Trade Shows


• Marketing Budgets


• Customer Testimonials


• Brand Experiences

Tools & Technologies

• Microsoft Office Suite


• Smartsheet


• Adobe Creative Suite


• Hootsuite


• Sprout Social

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