Marketing Data Analyst at Armstrong Collective
Rocky Mountaineer
Job Description
Become the key decision-maker for marketing strategies at Armstrong Collective as a Marketing Analytics Specialist. Focus on data insights and performance metrics in a dynamic digital landscape. In this role, you will support the Marketing Manager in Digital Marketing & Media by delivering essential analysis of marketing channels and campaign effectiveness.
Your expertise will ensure marketing activities align with business objectives by translating complex data into valuable insights. You will engage with various marketing teams to promote data-driven decisions that enhance customer interactions and marketing performance. Key Responsibilities: β’ Analyze marketing performance across digital channels β’ Provide actionable insights for campaign optimization β’ Collaborate with media and brand teams for performance reporting β’ Develop dashboards reflecting marketing effectiveness β’ Identify and address data limitations proactively Requirements: β’ 3+ yearsβ digital marketing experience β’ 2 years of data analysis and reporting β’ Proficient in Google Analytics and visualization tools β’ Strong Excel skills for data management β’ Excellent communication skills for stakeholder engagement Leverage your analytical skills and marketing expertise to drive impactful decisions at Armstrong Collective. #J-18808-Ljbffr