Marketing and Communications Lead (Volunteer)
Landseed
Job Description
About LandSeed
LandSeed is a non-profit committed to reimagining entry-level housing for future generations. Our goal is to create inclusive communities where homeownership is accessible for all, and everyone has the opportunity to build a stable, fulfilling future. At LandSeed, we create solutions for the Canadian housing crisis by collaborating with communities and industry partners to identify barriers and create real pathways to homeownership.
Our Commitment
We are driven to uplift those in housing ownership need, including first-time homebuyers, seniors, immigrants, single parents, environmentalists, veterans, and individuals with disabilities. Our vision is to pioneer data-driven designs and value structures for entry-level housing across Canada.
Job Description
The Marketing and Communications Lead guides how LandSeed’s work is positioned, communicated, and trusted both internally and externally. This strategic role focuses on narrative development, clarity, and positioning rather than campaign execution, supporting initiatives across housing, community development, and applied technology while helping ensure the organization’s story and impact are communicated with consistency and purpose.
Roles & Responsibilities
Narrative & Positioning
- Shape LandSeed’s core narrative, language, and positioning
- Ensure consistency across materials (website, decks, updates, partnerships)
- Help translate complex ideas into clear, human language
Strategic Marketing Guidance
- Advise on marketing priorities aligned with organizational goals
- Guide content strategy without owning day-to-day production
- Help evaluate what not to do as much as what to do
Internal Alignment
- Work with leadership to align messaging across fundraising, partnerships, and community work
- Support clarity for stakeholders, funders, and collaborators
Required skills and qualifications
Education
- Bachelor’s degree in Marketing, Communications, Public Relations, Brand Strategy, Business, or a related field, or equivalent professional experience
- Advanced education or professional development in strategic marketing, narrative development, or mission-driven work is a plus
Technical Background / Experience
- 10+ years of experience in marketing, communications, or brand strategy.
- Experience with mission-driven or complex systems work
- Later‑career professionals seeking flexible, meaningful contribution
- Strong judgment around narrative, tone, and trust
Use of AI in Recruitment
LandSeed does not use artificial intelligence or automated decision-making tools to screen or assess applications. All applications are reviewed and evaluated by members of our hiring team.
Accommodation Statement
LandSeed is committed to an inclusive and accessible recruitment process. Accommodations are available upon request at any stage of the hiring process. Candidates requiring accommodation are invited to contact [email protected].
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