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Head of Product Marketing

DIGITAL HARBOR, Inc.

VirginiaFull-timeMid LevelOn-site

Job Description

Digital Harbor is a fast-growing SaaS company building products that transform how people collaborate, communicate, and work. This is not a traditional corporate marketing role: as our hands‑on Head of Product Marketing you will own the complete Go-to-Market strategy — positioning, messaging, pricing, launches, sales enablement and growth — working side‑by‑side with Product, Engineering, Design, Sales and Leadership to bring our products to the US market.

What you'll own

  • Product strategy (positioning, messaging, ICP, buyer personas, market insights, roadmap influence)
  • GTM strategy and pricing
  • Product launches end-to-end
  • Customer and market intelligence (interviews, competitive intel, win/loss)
  • Growth and analytics (activation, lifecycle, adoption, pipeline, ARR).

What we're looking for

  • 3+ years in Product Marketing and 2+ in B2B SaaS
  • Experience supporting product launches
  • GTM ownership from strategy to execution
  • Cross-functional leadership
  • A hands‑on builder: you write messaging, interview customers, analyze competitors and iterate on data.

Nice to have:

  • AI product marketing
  • collaboration software
  • enterprise SaaS
  • PLG
  • marketplace products
  • MBA
  • Startup/high-growth experience

Why join:

shape how innovative SaaS products reach the market, with real ownership and measurable impact.

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