Head of Marketing

Head of Marketing

Location: San Francisco (in-person, in-office, full-time ONLY)
Compensation: $280K–$480K TC | $150K–$180K base + cash bonus

About Virio

Virio is building the next-generation B2B GTM stack.

Backed by investors and operators from LinkedIn, YouTube, HubSpot, Rippling, and Google, we help the fastest-growing B2B companies go to market through executive‑led content that drives revenue. We are now looking for a Head of Marketing to own and scale all revenue‑driving growth initiatives across marketing, demand generation, and go‑to‑market systems.

What You’ll Do

• Own the full growth engine - demand gen, content distribution, paid, SEO, events, and partnerships
• Define and instrument the funnel from awareness to closed revenue - and be accountable to the numbers
• Run fast experiments across channels, messaging, and audiences and turn results into repeatable playbooks
• Own the marketing and rev ops tech stack - tooling, attribution, and data infrastructure
• Align closely with Sales Development and AEs to connect inbound and outbound into one cohesive motion
• Build and manage a lean, high‑output team of marketers and growth operators

What Makes You a Great Fit

• Deep marketing & sales expertise - You’ve owned growth at a high‑velocity B2B company and have a proven track record of turning strategy into revenue
• Rev ops & systems fluency - Hands‑on experience owning marketing and revenue operations infrastructure, including CRM, attribution, and automation tooling
• Multi‑channel execution - Proven ability to run and optimize across paid, organic, content, outbound, and event channels simultaneously
• PM‑adjacent product thinking - You think in experiments, roadmaps, and iteration loops - building growth like a product
• Analytics‑first mindset - Deeply data‑driven with the ability to build and interpret funnel models, cohort analyses, and attribution frameworks
• Early‑stage comfort - You’ve scaled growth in a startup environment where you were simultaneously strategist, builder, and executor
• Modern GTM tooling - Fluent in tools like HubSpot, Clay, Apollo, LinkedIn, Notion, and relevant analytics platforms
• B2B SaaS buyer expertise - Deep understanding of founders and GTM leaders as core buying personas

Traits That Thrive at Virio

• High agency & execution bias - Takes action immediately without waiting for direction or perfect information
• Revenue obsession - Focused on pipeline quality, velocity, and downstream revenue impact - not impressions or clicks
• Comfort with ambiguity - Energized by uncertainty and motivated by building from scratch in a fast‑moving environment
• Direct, accountable communication - Values clarity, speed, and full ownership in every interaction
• Low ego & relentless follow‑through - Takes complete responsibility and executes without excuses

Benefits

• Competitive total compensation aligned to impact and ownership
• Meaningful equity upside as part of the founding team
• Medical, dental, and vision insurance
• 401(k) plan
• All working meals covered
• Relocation support for San Francisco
• Company‑wide annual off‑site
• Direct access to founders and leadership
• High ownership, high trust, and fast career progression alongside world‑class client partners
• In‑person culture with deep commitment to excellence

This is a full‑time, on‑site role based in San Francisco. We do not offer hybrid or remote positions.

Compensation

$280K – $480K • Offers Equity • TC Including Equity

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