Head of Branded Sales

Title: Head of B2C Sales Location: Sheffield (Office Based) Are you a hands-on sales leader who knows how to build high-performing teams while creating a genuinely positive customer experience? As the business continues to scale, they are now looking for a Head of B2C Sales to lead and grow the consumer sales and retentions function during a hugely exciting phase of growth. The B2C sales function is built around consultative, supportive conversations designed to help students make confident decisions during one of the most important stages of their renting journey.

You’ll take full ownership of the B2C sales and retentions function - leading strategy, driving revenue performance, coaching the team, and continuously improving the customer journey. This is a highly visible leadership role where you’ll work closely with Sales, Marketing, Customer Experience, Product, and Technology teams to shape both commercial performance and the wider student experience. Own and deliver the B2C sales strategy aligned with business growth plans and seasonal demand Take full accountability for B2C revenue performance, forecasting, and reporting Lead, coach, and develop the B2C sales and retentions team Drive performance management, KPI delivery, and sales quality standards Recruit, onboard, train, and mentor seasonal telesales colleagues during peak periods Work closely with Marketing to improve lead quality, campaigns, and messaging Partner with Product and Technology teams to improve systems and sales effectiveness Provide regular commercial insights and recommendations to senior leadership We’re looking for a commercially driven sales leader who combines strategic thinking with hands-on leadership and coaching.

Proven experience leading a B2C sales team within a high-volume or consumer-focused environment Strong people management and coaching skills Experience managing performance through busy or rapidly changing periods The ability to balance strategic planning with day-to-day operational leadership Strong cross-functional collaboration and stakeholder management skills A passion for building positive team cultures and delivering excellent customer experiences By submitting your application, you are consenting to Rayner Personnel processing and storing your data for the purposes of your job search.