Google Ads Specialist

Company Description Connect the Clinics is redefining healthcare marketing by delivering targeted solutions that elevate the visibility of clinics and help them connect meaningfully with patients. Specializing in innovative strategies, we aim to attract new patients while strengthening relationships with existing ones. With a commitment to shaping the future of healthcare practices, we empower clinics to thrive in a competitive landscape.

Role Description This is a full-time remote role for a Google Ads Specialist. The specialist will manage and optimize Google Ads campaigns, monitor performance metrics, and identify trends to ensure cost-effective results. Key responsibilities include conducting keyword research, creating ad copies, performing A/B testing, and providing detailed reports to measure campaign performance and ROI.

The role also involves staying informed on the latest digital advertising trends and implementing strategies to improve campaign efficiencies. Qualifications Proficient in Google Ads tools, including campaign setup, optimization, and reporting Experience in keyword research, audience targeting, and A/B testing for ad performance Strong analytical skills for monitoring metrics and identifying trends Knowledge of digital marketing strategies, SEO, and pay-per-click (PPC) management Excellent communication and presentation skills to provide insights on campaign performance A proactive attitude with the ability to work independently in a remote setting Experience in the healthcare or clinic marketing field is a plus Bachelor’s degree in Marketing, Advertising, Business, or a related field Google Ads certification is highly desirable