EMEA Field and Partner Marketing Manager

Overview

In this role, you drive regional field and partner marketing programmes to support sales goals across Europe, Middle East and Africa. You’ll adapt global campaigns for key markets, run ABM initiatives, events, webinars, and partner campaigns, and collaborate closely with sales to influence pipeline. You’ll monitor ROI and conversion to optimise performance.

The position offers visibility across EMEA, with a focus on delivering measurable impact and cross-functional collaboration in a fast-changing, AI-focused security company.

Pay / Benefits

• Flexible working hours
• work-from-home allowances
• 100% paid parental leave
• health benefits
• annual wellness allowance
• retirement/pension programs

• Plan and execute EMEA field marketing programmes aligned to regional sales goals
• Execute ABM programmes, local events, executive roundtables, webinars, and third-party conferences
• Adapt global campaigns for priority EMEA markets (UK, France, Germany, Benelux, Nordics)
• Collaborate with Sales to prioritise target accounts and support opportunity progression
• Track performance focusing on opportunity influence, conversion rates, and ROI
• Build and run joint marketing activities with strategic EMEA partners
• Deliver MDF-supported programmes: co-branded campaigns, partner events, webinars, case studies
• Support partner enablement through Partner Days, training sessions, and certification launches
• Track partner activity and pipeline influence across Salesforce and PRM tooling

• 8+ years in B2B technology marketing with field and partner marketing in EMEA
• Proven experience supporting pipeline growth through close Sales collaboration
• Background in software, cloud, cybersecurity, DevSecOps, or developer-focused tech
• Experience working with channel partners (VARs, SIs, distributors)
• Confidence managing multi-country programmes and regional budgets
• Data-driven mindset with metrics-guided decisions
• Experience with Salesforce and marketing automation platforms

• data-driven mindset
• strong communication and presentation skills
• stakeholder management
• Salesforce
• marketing automation platforms
• PRM tooling