Digital Marketing Senior Manager NRG Energy

Shape the future of digital marketing with NRG in Calgary as a Senior Manager, Digital Marketing & Web Experience. Drive strategy and optimize content across all platforms for directenergy.ca. This role demands a leader with 6-10 years of web design and team management experience.

You will collaborate closely with Product and Digital teams to develop a customer-centric online shopping experience. Your insights will directly impact conversion rates and customer satisfaction through effective email marketing and performance optimization. Key Responsibilities: • Act as primary owner of directenergy.ca, ensuring quality • Lead content development for digital communications and email • Collaborate on retention strategies with Customer Experience teams • Develop and align website roadmap with business goals • Mentor team members to foster collaboration Requirements: • Relevant post-secondary education in technology or business • 6-10+ years in web development experience • 3-5+ years managing digital projects • Expertise with A/B testing and SEO practices • Leadership experience with CMS platforms Utilize your analytical skills and creativity to enhance NRG's digital touchpoints. #J-18808-Ljbffr