Content Marketing Lead
Bland.ai, Inc.
Job Description
About the role
We’re looking for a creative, AI-savvy Content Marketing Lead to develop and execute a content strategy that drives awareness and adoption of our company and products. You’ll create high-impact, multi-media content targeting our buyer personas and developer community. The ideal candidate is a creative, resourceful, and data-driven marketer with a pulse on what’s resonating in the AI space, and exceptional taste and discernment to level up our brand.
What You’ll Do
Develop and execute a multi-format content marketing strategy to increase awareness and adoption of our brand and products.
Create engaging and educational content and distribute it across multiple channels to our target audiences. This would include blog posts, social posts, and long-form technical guides.
Manage email marketing campaigns including lifecycle marketing emails, product newsletters, and customer communications.
Own our video strategy and produce high-quality video content such as customer stories, technical demos, product highlights, and brand videos.
Use AI to 10x yourself, but always do so while retaining taste and human warmth.
Must-Have Qualities
Independent Operator: You can take a goal, design a plan, and execute with minimal oversight.
Creative, Fast Learner: You spot opportunities and figure out new skills fast.
Resourceful: Obstacles are rarely a hindrance. You know how to improvise, learn, and push through.
Mission-Aligned: You genuinely care about building better, more human customer experiences with AI.
Organized & Detail-Oriented: You keep yourself on track and deliver what you promise.
Nice to Haves
Track Record of Growth: You’ve grown a social media account, newsletter, website, or project to a meaningful audience.
Hands-On Experience: You’ve built or managed websites, made content, or run campaigns.
Deep Conviction: You believe you can execute at a high level, even if you haven’t had the “right” job title before.
You’ll Thrive Here If...
You want to own your own projects.
You’re comfortable with high standards.
You get excited about seeing your work make an impact.
You want to be part of a tight-knit team with big ambitions.
You’re looking for an in-person, high-ownership role where your growth matches the company’s.
Ambition is the Most Important Quality
If you think you’re missing relevant experience but you’re a fast learner who’s excited for a new challenge, and you have the intangibles our team is looking for, please reach out. As long as you’re resourceful and a fast learner (and you can prove it to our team) we would love to meet you.
Compensation & Perks
Salary: Competitive base + meaningful equity + benefits.
Gorgeous office in Jackson Square, San Francisco (rooftop views & great coffee shops nearby.)