Business Development Executive

Job description:

Job Description: Business Development Executive (BDE) – EdTech Sales

Position: Business Development Executive (BDE)

Department: Sales / Business Development

Industry: EdTech / Education

Employment Type: Full-time

Experience: 1–3 years

Location: Janak Puri, New delhi

About the Role

We are looking for an energetic and target-oriented Business Development Executive (BDE) to join our EdTech sales team. The candidate will be responsible for connecting with prospective students/parents, understanding their educational requirements, and recommending suitable courses or learning programs.

The ideal candidate should have strong communication and convincing skills, a customer-focused approach, and a passion for sales and education.

Key Responsibilities

• Generate leads through outbound calls, digital leads, referrals, and other sales channels.
• Connect with prospective students and parents to understand their educational goals and requirements.
• Explain courses, programs, benefits, fees, and career outcomes clearly.
• Follow up consistently with leads through calls, WhatsApp, email, and other channels.
• Convert qualified leads into paid enrollments and achieve monthly sales targets.
• Maintain accurate lead and customer information in the CRM.
• Build strong relationships with prospective students and parents throughout the sales process.
• Handle customer queries, objections, and concerns professionally.
• Coordinate with the counselling, academic, and operations teams to ensure a smooth enrollment experience.
• Track daily activities, conversions, follow-ups, and sales performance.
• Stay updated on courses, competitors, market trends, and industry developments.

Key Skills & Competencies

• Excellent verbal and written communication skills.
• Strong sales, negotiation, and persuasion abilities.
• Good listening and customer-handling skills.
• Ability to understand customer needs and recommend appropriate solutions.
• Comfortable working with sales targets and performance metrics.
• Strong follow-up and relationship-building skills.
• Basic knowledge of CRM tools, MS Office/Google Workspace, and communication platforms.
• Positive attitude, self-motivation, and willingness to learn.
• Ability to work effectively in a fast-paced, target-driven environment.

Eligibility

• Graduate in any discipline.
• 1–3 years of experience in sales, business development, telecalling, counselling, or customer-facing roles.
• Experience in EdTech, education counselling, inside sales, or B2C sales will be an advantage.

Performance Metrics

The BDE will primarily be evaluated on:

• Lead-to-enrollment conversion rate
• Monthly/quarterly revenue achievement
• Number of enrollments
• Follow-up and lead management efficiency
• Call/activity volume
• Customer engagement and experience

What We Offer

• Competitive salary with attractive performance-based incentives.
• Structured sales training and product training.
• Growth opportunities within the sales and business development team.
• Learning and development opportunities.
• Dynamic and performance-driven work environment.

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: Janak Puri

Benefits:

• Cell phone reimbursement
• Provident Fund

Work Location: In person