Brand Manager

Brand Manager About XTREMEX XTREMEX is one of India's fastest-growing fashion brands, blending streetwear, casual wear, and performance-inspired apparel. With in-house manufacturing and a rapidly growing customer base, we're building a brand that stands out through bold products, strong storytelling, and impactful content. Role Overview We are looking for a highly driven Brand Manager to lead content, influencer marketing, brand campaigns, and creative execution across all channels.

This role is ideal for someone who can take ownership of the entire brand ecosystem from planning content and coordinating shoots to managing influencers and executing product launch campaigns. Key Responsibilities Content & Creative Plan and manage monthly content calendars Develop creative concepts for product launches and campaigns Coordinate with designers, videographers, editors, and creators Ensure consistent brand communication across all platforms Approve content before publishing Influencer Marketing Build and manage influencer partnerships Coordinate product seeding and collaborations Track influencer performance and ROI Scale influencer-generated content for marketing campaigns Photoshoots & Content Production Plan and execute photo and video shoots Coordinate models, locations, photographers, and creators Create shoot briefs and shot lists Ensure timely delivery of content assets Brand Campaigns Lead launch campaigns for new collections Coordinate with the performance marketing team Develop campaign concepts and promotional strategies Monitor campaign performance and optimize creative direction Market & Competitor Research Stay updated with fashion, content, and social media trends Track competitor campaigns and launches Identify opportunities to strengthen the XTREMEX brand Requirements 2–5+ years of experience in fashion, D2C, lifestyle, or consumer brands Strong understanding of content creation and social media Experience managing influencers and brand collaborations Excellent project management and communication skills Ability to manage multiple projects simultaneously Creative mindset with strong execution abilities Passion for fashion, branding, and digital marketing Bonus Points Experience with fashion or apparel brands Understanding of Meta Ads creatives and performance marketing Experience managing content production teams Familiarity with Canva, CapCut, Photoshop, or creative tools What You'll Own Brand content strategy Influencer marketing Photoshoots and content production Product launch campaigns Creative execution across all channels If you're someone who can turn ideas into execution and help build one of India's leading fashion brands, we'd love to hear from you. Employment Type: Full-Time (On-Site) Location: Delhi Working Days: 6 Days a Week