Brand Admin Coordinator

SHEIN is a global online fashion and lifestyle retailer, offering SHEIN branded apparel and products from a global network of vendors, all at affordable prices. SHEIN remains committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology, for a smarter, future-ready industry.

To learn more about SHEIN, visit www.sheingroup.com.

Responsbilities

Brand Management & Coordination

• 1. Coordinate brand initiatives and campaigns across multiple channels and touchpoints.
• 2. Maintain brand consistency and adherence to brand guidelines across all marketing materials.
• 3. Support the development and execution of brand strategies and positioning.
• 4. Manage brand asset libraries and ensure proper usage across departments.
• 5. Collaborate with creative teams to develop brand-compliant marketing collateral.
• 6. Monitor brand performance metrics and prepare regular reporting dashboards.
• 7. Coordinate brand activation events and promotional activities.
• 8. Assist in brand research and competitive analysis initiatives.

Others

• 1. Provide administrative support to senior brand management team members.
• 2. Maintain project timelines and coordinate cross-functional team communications.
• 3. Support budget tracking and vendor management for brand-related activities.
• 4. Assist in preparing presentations and reports for stakeholder meetings.

Requirements

• 1. Bachelor's degree in Marketing, Business Administration, Communications, or related field.
• 2. 2-3 years of experience in brand management, marketing coordination, or administrative roles.
• 3. Strong understanding of brand principles and marketing fundamentals.
• 4. Excellent organizational skills with ability to manage multiple projects simultaneously.
• 5. Proficient in Microsoft Office Suite, particularly Excel and PowerPoint.
• 6. Experience with project management tools and brand management software preferred.
• 7. Strong written and verbal communication skills with attention to detail.
• 8. Ability to work collaboratively in a fast-paced, team-oriented environment.
• 9. Knowledge of Australian market trends and consumer behavior is advantageous.
• 10. Demonstrated ability to maintain confidentiality and handle sensitive information.

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